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Australia – Companies Breach Spam Act For Not Allowing Recipients To Unsubscribe From E-Marketing Material.

 29 September, 2012

 

Legal News & Analysis – Asia Pacific – Australia – TMT

  

Aussie Web Tech Pty Ltd and MyCRA Pty Ltd have been issued formal warnings by the ACMA for failing to comply with the Spam Act.
The two unrelated businesses were found to have sent marketing messages that did not include information about how a recipient could unsubscribe. The Spam Act requires that a method for recipients to opt out of the service be provided in e-marketing messages.
 
Read the ACMA media release
 

 

For further information, please contact:

 

Gordon Hughes, Partner, Ashurst

gordon.hughes@ashurst.com 

 

 

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